Spotwise.ai
Startup · Riga, Latvia
Spotwise.ai is a Riga-based B2B SaaS company that automates competitive radio advertising intelligence for broadcaster sales and ad-ops teams. Its system continuously monitors hundreds of terrestrial and digital radio streams, uses audio fingerprinting and ASR to detect and transcribe every ad break, identifies the advertiser and creative, and then pushes the resulting 'who is advertising on my competitor' feed into CRM and lead-routing workflows that the broadcaster's sales team can actually action. The product is explicitly built for multilingual European markets where a single media group may operate stations in four or five languages, which is a harder technical setup than the US-centric incumbents handle well. For Baltic and CEE broadcasters, Spotwise is one of the few tools that turns ad monitoring from a manual panel-listening exercise into a live competitive-intel feed, and the company sits in the broader category of AI-enabled sales intelligence products coming out of the Riga ecosystem.
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