Greece startup ecosystem
The directory currently lists 44 organisations across 5 cities.
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VentureFriends
VentureFriends was founded in 2016 by serial entrepreneurs Apostolos Apostolakis and George Dimopoulos in Athens to back early-stage scalable startups across Europe and MENA. The firm has raised three funds — VF1 (€20M, 2016), VF2 (€50M, 2018), and VF3 (€100M, 2021) — totalling €170M in AUM. It focuses on pre-seed through Series A investments of €330K–€2.8M in FinTech, PropTech, Marketplaces, TravelTech, and SaaS. With 83 portfolio companies, the firm has produced 2 unicorns, 1 IPO, and 10 acquisitions, with Blueground among its flagship investments.
Viva Wallet
Viva Wallet is an Athens-based neobank and acquiring bank that built Europe's first fully cloud-native card-acquiring platform, running on Microsoft Azure and designed from day one for SoftPOS and ISO-independent merchant onboarding. The company serves small and medium merchants across 24 European countries with Android-based payment terminals, e-commerce gateways, IBAN accounts, instant settlement, and merchant cash advance products, and crossed 500,000 merchants before the JPMorgan Chase acquisition closed. JPMorgan bought a majority stake in 2022 valuing Viva Wallet at around USD 2 billion, specifically to use its cloud-native acquiring stack as the base for Chase's own European merchant-services expansion — one of the largest strategic tech acquisitions ever done out of Greece. Founded by Haris Karonis, Viva is today the anchor of the Athenian fintech cluster and proof that payments infrastructure of global quality can be built outside of London, Amsterdam, and Stockholm.
Welcome Pickups
Welcome Pickups is an Athens-based travel technology company offering personalised airport transfers and in-destination travel experiences. Founded in 2015 by Alexandros Trimis and Savvas Georgiou, the platform lets travelers pre-book rides at fixed prices and combines transfers with additional in-destination services. It operates across more than 100 destinations and partners with hotels, airlines and travel agencies to handle guest transfers. In December 2022 it raised a €5.3 million round led by Market One Capital, Flashpoint and Venture Friends to expand its destination network.
Workable
Workable is an Athens-founded HR and recruiting platform that helps companies source, evaluate, and hire candidates through an integrated applicant tracking system, AI-powered sourcing, and structured interview workflows. The platform serves over 27,000 companies and has expanded from recruitment into broader HR operations including onboarding, time tracking, and employee management. Founded in 2012, Workable has raised over $100 million and built a globally competitive product from Greece, making it one of the country's most prominent B2B SaaS exports and a demonstration that world-class HR technology can originate outside traditional tech hubs.
