Trendyol

Trendyol is Turkey's largest e-commerce platform, operating a marketplace, express delivery service, digital wallet, and food delivery product that together serve tens of millions of customers. Founded in 2010 by Demet Mutlu, the company attracted a major investment from Alibaba Group and has grown into one of the most valuable private technology companies in Europe with a valuation exceeding $16 billion. Trendyol processes millions of orders daily through its logistics infrastructure spanning hundreds of thousands of merchants. The platform is a dominant force in Turkish digital commerce and an increasingly important player in cross-border e-commerce across the broader region.